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Ally Invest Online Stock Brokers Review


ConsumersAdvocate.org Rating: 5 / 5 (Excellent)
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Ally Invest is a company that offers an array of self-directed and managed investment products. Its parent company, Ally Financial, Inc., formerly known as GMAC, was founded in 1919, and is headquartered in Detroit, Michigan. Ally Invest products are regulated by FINRA, and are insured by the SIPC.
 
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How Do We Rate Ally Invest?

Breakdown

5.0/5
Investment Products
5.0/5
Features
5.0/5
Pricing and Fees
5.0/5
Customer Support and Reputation

Our Overall Rating: 5 / 5 (Excellent)

Ally Invest is a great option for those looking for competitive online brokerage accounts, since the company offers some of the lowest trading fees in the industry and a variety of products to choose from. Ally Invest offers both self-directed trading accounts and Cash-Enhanced Robo Portfolios, with $0 commissions for stocks and ETF trading, and no minimum balance required for self-directed trading accounts. The company offers stocks, options, ETFs, bonds, mutual funds, forex, and futures, which allows customers to build diversified investment portfolios for broader market exposure. Something that sets Ally Invest apart from other companies reviewed by us, is that the company offers commission-free ETFs. Additionally, the company’s website allows customers to create custom portfolios tailored to their specific goals and needs.

Customers can open, fund, and manage their accounts online, or through Ally Invest’s mobile app. The company’s state-of-the-art online trading platform offers streaming charts, option chains, probability calculators, and watchlists, among other tools, to help customers make smart investment decisions. One of the key benefits to opening an online brokerage account with Ally Invest, is that the company offers access to brokers, which is highly convenient. Ally also has live customer support via chat, email, social media, and over the phone from 7am to 10pm ET, 7 days a week. All in all, Ally Invest is an excellent option for those looking for online brokerage accounts that offer both affordability and flexibility.

Ally Invest Features

Features - 5 / 5

Portfolio Management
Self-Directed
Robo
Investment Products
Stocks
ETFs
Options
Mutual Funds
Bonds
CDs
Futures
Types of Accounts
Brokerage
IRA
Checking
Savings
Money Market Accounts
Mobile App
Yes
Margin Lending
Yes

Trading Tools

Ally Invest offers an excellent platform with resources like streaming charts, watchlists, profit/loss graphs, probability calculator, research and market data, and option chains, to help customers make smart decisions.

Ally Invest Fees and Commissions

Pricing and Fees - 5 / 5

Trade Cost/Commission
$0
Minimum to Open Account
$0 for Self-Directed Trading, $100 for Ally Invest Cash-Enhanced Robo Portfolios
Fees
Annual Fee

Ally Invest Financial Strength and Customer Experience

Customer Support and Reputation - 5 / 5

Year Founded
1919
Standard & Poor's Financial Rating
BB+
Moody's Financial Rating
Ba3
AM Best Financial Rating
B++
SIPC Membership
Yes
BBB Rating
A+
BBB Total Complaints
1,602
BBB Resolved Complaints
608
Trust Pilot Rating
4.0 out of 5
Consumer Financial Protection Board (CFPB) Complaints
858
Contact Methods
Phone
Email
Chat
Social Media
Date Collected
2018-10-16

Company Profile

Full Name
Ally Invest Online Stock Brokers
Company Website
https://www.ally.com/
Headquarters
500 Woodward Ave, Detroit, MI, 48226

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Customer Comments & Reviews

Loading Reviews ...
rccola5tennis
6/7/2022
I am 51 yrs old and have a very meager 401k and need to start thinking of my future with Amazon stocks splitting I was thinking buying a few shares at 125$ that it is trading. Does your company provide this type of trading with zero commissions. Seeking a little advice. I did hear Ally is reputable

D
Don C
3/17/2021
When Ally mobile is working it is a jewel. Easy to access, and no fees are its highlights. Unfortunately, I have experienced several instances when I am unable to log on for hours, and more recently technical difficulties are not allowing me to enter a quantity for trades. Their follow up to concerns is not quick or reassuring.

G
GERRY R
12/3/2020
I'm primarily interested in trading "OTC Stocks and Canadian Stocks" sold on the Canadian Stock exchange...can you assist me in making these trades.

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